Wednesday, November 11, 2009

More Photos in Cheong Wa Dae

Nov. 11, 2009

All photos courtesy of Chosun.com
Thanks a lot...










'Visit Korea' Drive Kicks Off

Nov.11, 2009

Scanned photo by Dolce of BYJgallery (Thanks a lot)



Source: The Korea Times
11-11-2009 19:34


'Visit Korea' Drive Kicks Off

By Do Je-hae
Staff Reporter


Momentum for a three-year campaign to attract 10 million tourists to Korea is expected to pick up pace. The Visit Korea Committee (VKC) held the official launch ceremony for the "2010-2012 Visit Korea Year" initiative Wednesday at the Cheonggye Stream in downtown Seoul.

The event is the latest in a series of launch ceremonies the VKC has organized here and internationally. It held a large-scale promotional event in Tokyo last month and will hold another international promotion in Shanghai, China, on Nov. 24.

"We will vigorously pursue overseas marketing and develop incentive programs for foreign visitors," an official with the committee said. "In particular, we will actively engage the Japanese and Chinese markets and send promotional teams there." All of the activities will be conducted in cooperation with the Korea Tourism Organization, a co-organizer of the campaign.

Ultimately, the campaign is aimed at increasing the nation's tourism revenue to $10 billion and having Korea join the list of top-20 countries in surveys of tourism competitiveness.

More than 2,000 participants took part in the event, including First Lady Kim Yoon-ok, the honorary chairwoman of the VKC; Yu In-chon, minister of culture, tourism and sports; and Lotte Group's Vice Chairman Shin Dong-byn, who has been serving as the VKC chairman since last month.

The first lady has displayed a keen interest in the campaign aimed at nurturing Korea into a tourism superpower in Asia.

She met with actor and Asian superstar Bae Yong-joon, a goodwill ambassador of the campaign, at Cheong Wa Dae on Tuesday to discuss how they could disseminate the campaign to foreigners, a Cheong Wa Dae spokesman said.

Along with Bae, she agrees that Korean food could be a catalyst to boost global interest in Korea.

The first lady is currently leading a national committee for the globalization of Korean food. Bae is the owner of an upscale Korean restaurant in Tokyo.

Korea will also promote major international events to take place here in the next three years, such as the 2012 Yeosu Expo and the 2011 Daegu World Championship in Athletics, as some of the compelling reasons to visit Korea. The committee will also focus on attracting visitors to provincial regions.

Officials are hoping that the campaign will be an impetus for advancing the nation's tourism competitiveness. Currently, around 6 million tourists visit Korea every year.

The launch ceremony, held in cooperation with the Seoul City administration, coincides with the five-day Seoul Lantern Festival around the Cheonggye Stream area.

The committee launched its official Web site at www.visitkoreayear.com on Wednesday. Foreign-language versions will be up and running in January 2010.

jhdo@koreatimes.co.kr

[News] First Lady Meets Bae Yong-joon


Nov. 11, 2009


Source: The ChosunIlbo

English.chosun.com

First Lady Meets Bae Yong-joon to Discuss
Globalizing Korean Food


First Lady Kim Yoon-ok met with actor Bae Yong-joon at Cheong Wa Dae on Tuesday to talk about how to expand global awareness of Korean food. Kim, who is an honorary chairperson of a government-led committee on the globalization of Korean cuisine, said that a good menu is needed to make the dishes better known.

Bae, the so-called "Korean Wave" icon and honorary ambassador for the Visit Korea Year campaign, noted that Korean food should be able to take advantage of the global trend of eating healthy.

The Presidential Office says the two also talked about the growing popularity of makgeolli, a traditional Korean rice wine, and the beauty of hanok, or traditional Korean houses.

Arirang News / Nov. 11, 2009 11:25 KST

----------*******----------

Source: 1oAsia


Bae Yong-joon meets with Korea's First Lady

Editor : Lynn Kim lynn2878@asiae.co.kr
2009.11.11 12:08

Korea's First Lady Kim Yoon-ok and Hallyu star Bae Yong-joon [Cheongwadae]

Hallyu star Bae Yong-joon visited the presidential office of Cheong Wa Dae on Tuesday to meet with Korea's First Lady Kim Yoon-ok, according to a presidential spokesman.

The First Lady had personally invited the actor to hear his thoughts on the globalization of Korean food and how to actively promote tourism via the "Visit Korea 2010" campaign. The First Lady currently serves on the Globalization of Korean Food Committee and the Visit Korea 2010 committee.

The meeting took a little over an hour, during which they talked about Korean culture including Korean food, drinks and traditional houses, spokesman Lee Dong-gwan explained.

Bae is quoted to have said, "Right now, there's a well-being trend and everybody is looking for healthy food for their body. I think that's where the advantage of Korean food lies."
The First Lady shared her thoughts too. "There are so many Korean dishes so I think it may be much better to choose several important ones. Developing a menu for Korean food is the foremost task for the globalization of Korean food," she was quoted as saying.

The two public figures also talked about how they experience ordinary things in life despite their lack of privacy.

Bae currently runs a Korean restaurant in Tokyo and recently released photo essay book "Discovering the Beauty of Korea" which contains photographs of various cultural artisans that the actor met during his travels, as well as introductions to Korean culture and travel locations which Bae compiled over a one-year period.

The 37-year-old actor has been actively promoting Korean culture in Asia since shooting to stardom in the region after starring in 2002 hit TV series "Winter Sonata" alongside actress Choi Ji-woo.
The actor photographs the First Lady [Cheongwadae]


Editor : Lynn Kim lynn2878@asiae.co.kr
<ⓒ10Asia All rights reserved>


BYJ meet the FL of South Korea

Nov. 11. 2009

Source: YT by Tomato99byj
Many many thanks.



Source: YT by sowyeey
Thank you so much





This is from Internet home of Dailian News [Nov. 10'09]
Reposted by Joanne - BYJ Quilt/ News (Thanks Joanne)

BYJ, 'took photo' of Madam Kim Yoonok

Exclusive meeting at the 'Cheongwadae (Blue-roof House: Korean President's formal office and residence), Exchanged opinions on globalization of Korean cuisines…Also took o photo modeling Madam Kim[Dailian]11/10/09 11:57:42


Madam Kim Yoonok, wife of President Lee Myungbak , met Hallyu star Mr. BYJ in Sangchoonjae (Constant Spring Hall-a small building in the ground of Cheongwadae-Blue-roof House) in 'Cheongwadae' in the morning on the 10th, having a pleasant talks. ⓒ Yonhap News Agency

'Yon-sama' Mr. BYJ visited the Cheongwadae on the 10th. If was to meet Madam Kim Yooonok, wife of President Lee Myeongbak.

Regarding the meeting between Madam Kim and the Hallyu‘ star Mr. Bae on that day, (spokesperson of) the Cheongwadae said, "It was to have various consultation from Mr. BYJ, who runs Korean restaurants and has published a book on Korean Culture, because Madam Kim is leading globalization of the Korean cuisines and because next year is the Year to Visit Korea," and "(Madam Kim) plans to meet people related to globalization of Korean cuisines or Korean culture in order from now on."

Mr. Bae met Madam Kim at the Sangchoonjae, Cheongwadae', having conversation on Korean cuisine, and personally taking Madam Kim's photo.

◇ Hallyu star, Mr. BYJ, who visited Sangchoonjae, Cheongwadae in the morning on the 10th to have a talk with Madam Kim Yoonok, wife of President Lee Myeongbak, is taking photo of Madam Kim with his camera. ⓒ Yonhap News Agency

“It is the first time Madam Kim held an exclusive meeting in the Sangchoonjae"

It was about 10 in AM when Mr. Bae arrived at the Sangchoonjae, Cheongwadae. Mr. Bae first asked the meaning of the Sangchoonjae. For that, Lee Dongkwan, Chief Public Relation Officer at the Cheongwadae, explained that "The meaning is a place like spring all the time," and "They say that it used 300 years old pine tree as its rafter." Also, Chief Officer Lee introduced that "Although Madam Kim had met several people at the Sangchoonjae, it is the first time only two people met exclusively."

Madam Kim, who was a little late greeted Mr. Bae saying, "I had carefully read all of the book you previously presented to me," and (while opening the book), "you also autographed the book. You also wrote a story about the Gosireh." For that, Mr. Bae answered, "Although I wanted to go to Grand Festival of Temple Cuisine held at the Bongnyeong Temple in Suwon, I was not able to go. I did not feel too well."

The two people also chatted friendly while talking to the Sangchoonjae, and Madam Kim introduced that "(Sangchoonjae is) the place we serve meals to heads of countries," and "We entertain Korean cuisines to foreigners." To that, Mr. Bae asked, "(Looking at persimmon tress next to the Sangchoonjae) "Do you pick persimmons and personally eat?" and Madam Kim told him an event to pick persimmons with Cheongwadae Children Press Corp a while ago.

Mr. Bae, saying, "Would you please give me several when I leave?", he personally took photo of Madam Kim as he told Madam Kim, "I will take your photo." Madam Kim showed thanks saying "You seem to take good photograph" as if she was a little girl.


Madam Kim, “(I am) agonizing over choosing Korean menu for President Obama,(I) personally select menu for heads of countries”

The two people moved inside of the Sangchoonjae, and talked about the globalization of Korean cuisine.

First, Madam Kim said, "When I met wife of Japanese Prime Minister in Thailand, she told me about meeting Mr. Bae. She also asked me if I had met (BYJ) in Korea," and "I was very surprized as she said 'Thank you' in Korean (Gomabseubnida), when Thai chef served meal.

"You seem to be highly interested in traditional culture and traditional cuisine, and actively working for them", Madam Kim said, "As I have lived as a home maker for 38 years, I know about the general food well, although I do not know much of traditional cuisine," and "I am interested in the way to globalize those. I believe that selecing the menu is important for Korean cuisine. The Palace Cuisine, which people generally think as Korean cuisiine, is actually a healthy food focusing on the health rather than on taste."

Continuing on, Madam Kim said, "Among them (Korean food). everyone likes Sinseonro (mixed vegetables, meat, and seafood, etc. serving in a brass chafing bowl). In particular, when one personally explains while serving the Sinseonro, people get interested in it. A while ago, President of Bulgaria visited and he ate rice with the Sinseonro. He also place Kimchi on rice." and "They say that President Obama also had Chapchae(fried noodle with vegetables, mushrooms and meat) and Boolgogi (grilled marinated meat), when he lived in Hawaii. Chapchae is delicious, and Tangpyeonchae (Julienned Jello made of starch (ming bean, acorn, buckwheat etc) mixed and seasined with vegetables with & without little meat) is also delicious. President Obama will visit Korea at this time, and I am agonizing a lot to serve which Korean menu. I personally choose the menues when heads of foreign country visit."

When Mr. Bae amazed at Madam Kim who explained in detail the taste or acceptance of Korean cuisine of heads of foreign countries, saying "How come do you know so much?,", Madam Kim said laughing, "When foreigners visit, I observe what they eat with concern. If there are food that they do not touch, I agonize over the reason for it."

BYJ "Japan, does not issue visa without 10 year career experience", Madam Kim "Will examine positively the ways to improve it."

Mr. Bae asked about our government's programs to educate chefs, and Madam Kim also introduced the courses to educate Masters and Star Chefs. Regarding that, when Mr. Bae appealed the difficult points saying, "Although I would like take along young people (to Japan), they do not issue visa without 10 years' experience," and "Even though young and talented people have to work as chefs, there are much difficulty in inviting them," Madam Kim answered, "We will positively examine the ways to improve that."

Madam Kim continued talking, "First, there are many side dishes in Korean cuisine, and people think that the side dishes are bonus. As you know, we tend not to go (to a restaurant) if there aren't bonus dishes of steamed egg and mackerel pike," and "Because of that, we have to develop set menus. The 'Wooraeok in LA seems to serve delicious food for the tasts of American people. In NY also, a young person opened a Bibimbab restaurant, and they say that it is highly popular. They also allow take outs."

When Mr. Bae admired at that saying "How can you be so well informed like that?", Madam Kim told, "I have some acquaintances in US, and because basically I read with interest when it comes to Korean cuisine, I seem to remember well," and expressed her will to globalization of Korean cuisine saying, "from now on also, I plan to consult many people on Korean cuisine and Korean culture.

Reported by Dong Seonghye, Dailian
Copyright ⓒ EB News, Inc.

http://www.dailian.co.kr/news/news_view.htm?id=178521&kind=menu_code&keys=1

Photos credit as labeled (Thanks)

-------*******-------

Cheongwadae

House of the Blue-Tiled Roof or the Blue House,
The executive office and official residence of the South Korean head of state,
the President of the Republic of Korea.
The President's private office is located on the second floor
while the First Lady's office is on the first floor.
The Blue house is in fact a complex of buildings,
built largely in the traditional Korean style with some modern elements.

Source: Wikipedia